Showing posts with label Steve. Show all posts
Showing posts with label Steve. Show all posts

Friday, February 10, 2012

Steve Jobs FBI file

The government just released the FBI file on Steve Jobs, including a background check for a presidential appointment in 1991 and a bomb threat against him in 1985. They included interview with friends and colleagues to make sure there was nothing in his past that would open him to blackmail,according to Wired.

One person who was interviewed mentioned Jobs' drug use, including LSD during his time at school. He had admitted to that in the past. Another said Jobs couldn't be trusted and claimed that he was able to create a "reality-distortion field." Perhaps that guy was sampling a little of the LSD too? "Several individuals questioned Mr. Jobs' honesty stating that Mr. Jobs will twist the truth and distort reality in order to achieve his goals," the report says.


People had nice things to say as well. One former colleague says that although Jobs was "not an engineer in the real sense, he understands base technology and technical jargon to the extent that he is an innovative force within the technical community, in terms of the contributions he has made."

The 191-page FBI file (.pdf), which was released following a Freedom of Information Act request by a number of publications. Steve, we miss you and we really don't care if you created a reality-distortion field. You gave us a pocket-sized magic box that can do just about anything. Thank you.

Friday, November 18, 2011

5 Things Business Owners Can Learn From Steve Jobs


Steve Jobs died more than a month ago, and the media has gone through its two stages of grief: Deification, followed by a backlash to the deification.
The latter was hastened by the publication of Walter Isaacson’s Steve Jobs bio, which presented a warts-and-all version of the Apple founder that contrasted with the airbrushed image that emerged from obituaries.
By now, many are grappling with the contradictions of the more fleshed-out and realistic Steve Jobs, but also attempting to learn from the Steve Jobs story. Many might be wondering if it’s possible to emulate some of what Jobs achieved without the pettiness and obsessiveness. Of course, we’ll never know, but when reading over Isaacson’s bio and reviewing Jobs’ achievements, it is possible to pull out what seem to be transferable traits, ideas and attitudes. Below are five such attributes that any business owner can embrace, even if they don’t have Jobs’ one-in-a-billion eye for design or mercurial personality.

1. Empathize


The first three tenets of what would become Jobs’ philosophy actually came from Mike Markkula, angel investor and second CEO of Apple. In 1977, Markkula wrote a one-page paper titled The Apple Marketing Philosophy that stressed the notion that Apple should emphasize with the needs of the consumer. “We will truly understand their needs better than any other company,” Markkula wrote. Jobs embodied this philosophy throughout his career: He saw himself as the consumer’s advocate within the company and demanded that all Apple devices made under his watch be as user-friendly as possible.

2. Focus


“In order to do a good job of those things that we decide to do, we must eliminate all of the unimportant opportunities,” Markkula also wrote. The best example of how Jobs lived this tenet out was in 1997, when, after having returned to Apple as interim CEO, he cut 70% of the products that Apple was working on. In one meeting that September, Jobs drew a matrix with four quadrants. One was “Pro” and one was “Consumer,” and underneath those were “Desktop” and “Laptop.” Jobs also got Apple out of the printer business and killed off the Newton, its personal digital assistant. “This ability to focus saved Apple,” Isaacson wrote, noting that in his first year back, Jobs laid off more than 3,000 people, which “salvaged the company’s balance sheet.”

3. Impute


Markkula’s final diktat was basically that people do judge a book by its cover, so it’s important that Apple put its best foot forward in all communications with the customer. Markkula dubbed this concept “impute” and explained it thusly: “We may have the best product, the highest quality, the most useful software, etc. If we present them in a slipshod manner, they will be perceived as slipshod; if we present them in a creative, professional manner, we will impute the desired qualities.”
Again, you don’t have to look far to see how Jobs carried this through. From the packaging of Apple products to the type of stone used in Apple Stores (it’s gray-blue Pietera Serena sandstone from Il Casone, a family-owned quarry in Firenzoula, outside of Florence, if you were wondering), there was always an eye on presentation.

4. Draw Inspiration from Outside Your Business


Jobs viewed himself as an artist and drew inspiration from the Beatles and Bob Dylan rather than industry contemporaries like Bill Gates and Larry Ellison. (The former was a frenemy, the latter a close friend, but Jobs doesn’t seem to have emulated the approach of either at Apple.) In 1981, Jobs also attended the annual International Design Conference in Aspen, Colorado, which focused on Italian style and included people outside the tech industry, like architect/designer Mario Bellini, filmmaker Bernardo Bertolucci, car maker Sergio Pininfarina and Fiat heiress Susanna Agnelli.
“I had come to revere Italian designers, just like that kid in Breaking Away reveres Italian bikers,” Jobs told Isaacson, “so it was an amazing inspiration.” Jobs also saw parallels between how the Beatles perfected “Strawberry Fields Forever” and how Apple builds its products. “They did a bundle of work between each of these recordings,” Jobs told Isaacson. “They kept sending it back to make it closer to perfect. The way we build stuff at Apple is often this way … we would start off with a version and then begin refining and refining, doing detailed models of the design or the buttons or how a function operates. It’s a lot of work, but in the end it just gets better and soon it’s like, ‘Wow, how did they do that?!? Where are the screws?’”

5. Don’t Focus on the Money


As Isaacson details, Jobs had a conflicted relationship with money, but it’s safe to say that it wasn’t his primary motivation. His Palo Alto home was well-designed and might be considered opulent by some, but it was no mansion. Jobs also had disdain for people who started companies just to sell them. “My passion has been to build an enduring company where people were motivated to make great products,” Jobs told Isaacson. “Sure, it was great to make a profit, because that was what allowed you to make great products. But the products, not the profits, were the motivation.”

Wednesday, October 19, 2011

Another product from Steve Jobs and Apple


It’s always said that Steve Jobs lived and breathed for Apple, up until the very day he died, but it’s easy to discount how literally true that seemingly trite adage actually was. A new anecdote from Softbank CEO Masayoshi Son puts Steve’s dedication to his company in stark relief, proving that Jobs was working on Apple’s next product up until the day before he died.

In an anecdote shared with PC Mag, Son says that he was having a meeting with Tim Cook on the same day as the iPhone 4S was announced when Cook has to excuse himself:
When I was having a meeting with Tim Cook, he said, ‘Oh Masa, sorry I have to quit our meeting.’ I said, ‘Where are you going?’ He said, ‘My boss is calling me.’ That was the day of the announcement of the iPhone 4S. He said that Steve is calling me because he wants to talk about their next product. And the next day, he died.
It’s easy to obsess about what this ‘mystery’ product is, the latest device that Steve was trying to breathe life and soul into, even as his waned. However, I’m more touched by the fact that Tim Cook still called Steve Jobs ‘his boss’. Some relationships are much deepere than titles.

Thursday, October 6, 2011

9 things you did not know about the life of Steve Jobs

For all of his years in the spotlight at the helm of Apple, Steve Jobs in many ways remains an inscrutable figure — even in his death. Fiercely private, Jobs concealed most specifics about his personal life, from his curious family life to the details of his battle with pancreatic cancer — a disease that ultimately claimed him on Wednesday, at the age of 56.

While the CEO and co-founder of Apple steered most interviews away from the public fascination with his private life, there's plenty we know about Jobs the person, beyond the Mac and the iPhone. If anything, the obscure details of his interior life paint a subtler, more nuanced portrait of how one of the finest technology minds of our time grew into the dynamo that we remember him as today.

1. Early life and childhood
Jobs was born in San Francisco on February 24, 1955. He was adopted shortly after his birth and reared near Mountain View, California by a couple named Clara and Paul Jobs. His adoptive father — a term that Jobs openly objected to — was a machinist for a laser company and his mother worked as an accountant.

Later in life, Jobs discovered the identities of his estranged parents. His birth mother, Joanne Simpson, was a graduate student at the time and later a speech pathologist; his biological father, Abdulfattah John Jandali, was a Syrian Muslim who left the country at age 18 and reportedly now serves as the vice president of a Reno, Nevada casino. While Jobs reconnected with Simpson in later years, he and his biological father remained estranged.

2. College dropout
The lead mind behind the most successful company on the planet never graduated from college, in fact, he didn't even get close. After graduating from high school in Cupertino, California — a town now synonymous with 1 Infinite Loop, Apple's headquarters — Jobs enrolled in Reed College in 1972. Jobs stayed at Reed (a liberal arts university in Portland, Oregon) for only one semester, dropping out quickly due to the financial burden the private school's steep tuition placed on his parents.

In his famous 2005 commencement speech to Stanford University, Jobs said of his time at Reed: "It wasn't all romantic. I didn't have a dorm room, so I slept on the floor in friends' rooms, I returned coke bottles for the 5 cent deposits to buy food with, and I would walk the seven miles across town every Sunday night to get one good meal a week at the Hare Krishna temple."

3. Fibbed to his Apple co-founder about a job at Atari
Jobs is well known for his innovations in personal computing, mobile tech, and software, but he also helped create one of the best known video games of all-time. In 1975, Jobs was tapped by Atari to work on the Pong-like game Breakout.

He was reportedly offered $750 for his development work, with the possibility of an extra $100 for each chip eliminated from the game's final design. Jobs recruited Steve Wozniak (later one of Apple's other founders) to help him with the challenge. Wozniak managed to whittle the prototype's design down so much that Atari paid out a $5,000 bonus — but Jobs kept the bonus for himself, and paid his unsuspecting friend only $375, according to Wozniak's own autobiography.

4. The wife he leaves behind
Like the rest of his family life, Jobs kept his marriage out of the public eye. Thinking back on his legacy conjures images of him commanding the stage in his trademark black turtleneck and jeans, and those solo moments are his most iconic. But at home in Palo Alto, Jobs was raising a family with his wife, Laurene, an entrepreneur who attended the University of Pennsylvania's prestigious Wharton business school and later received her MBA at Stanford, where she first met her future husband.

For all of his single-minded dedication to the company he built from the ground up, Jobs actually skipped a meeting to take Laurene on their first date: "I was in the parking lot with the key in the car, and I thought to myself, 'If this is my last night on earth, would I rather spend it at a business meeting or with this woman?' I ran across the parking lot, asked her if she'd have dinner with me. She said yes, we walked into town and we've been together ever since."

In 1991, Jobs and Powell were married in the Ahwahnee Hotel at Yosemite National Park, and the marriage was officiated by Kobin Chino, a Zen Buddhist monk.

5. His sister is a famous author
Later in his life, Jobs crossed paths with his biological sister while seeking the identity of his birth parents. His sister, Mona Simpson (born Mona Jandali), is the well-known author of Anywhere But Here — a story about a mother and daughter that was later adapted into a film starring Natalie Portman and Susan Sarandon.

After reuniting, Jobs and Simpson developed a close relationship. Of his sister, he told a New York Times interviewer: "We're family. She's one of my best friends in the world. I call her and talk to her every couple of days.'' Anywhere But Here is dedicated to "my brother Steve."

6. Celebrity romances
In The Second Coming of Steve Jobs, an unauthorized biography, a friend from Reed reveals that Jobs had a brief fling with folk singer Joan Baez. Baez confirmed the the two were close "briefly," though her romantic connection with Bob Dylan is much better known (Dylan was the Apple icon's favorite musician). The biography also notes that Jobs went out with actress Diane Keaton briefly.

7. His first daughter
When he was 23, Jobs and his high school girlfriend Chris Ann Brennan conceived a daughter, Lisa Brennan Jobs. She was born in 1978, just as Apple began picking up steam in the tech world. He and Brennan never married, and Jobs reportedly denied paternity for some time, going as far as stating that he was sterile in court documents. He went on to father three more children with Laurene Powell. After later mending their relationship, Jobs paid for his first daughter's education at Harvard. She graduated in 2000 and now works as a magazine writer.

8. Alternative lifestyle
In a few interviews, Jobs hinted at his early experience with the psychedelic drug LSD. Of Microsoft founder Bill Gates, Jobs said: "I wish him the best, I really do. I just think he and Microsoft are a bit narrow. He'd be a broader guy if he had dropped acid once or gone off to an ashram when he was younger."

The connection has enough weight that Albert Hofmann, the Swiss scientist who first synthesized (and took) LSD, appealed to Jobs for funding for research about the drug's therapeutic use.

In a book interview, Jobs called his experience with the drug "one of the two or three most important things I have done in my life." As Jobs himself has suggested, LSD may have contributed to the "think different" approach that still puts Apple's designs a head above the competition.

Jobs will forever be a visionary, and his personal life also reflects the forward-thinking, alternative approach that vaulted Apple to success. During a trip to India, Jobs visited a well-known ashram and returned to the U.S. as a Zen Buddhist.

Jobs was also a pescetarian who didn't consume most animal products, and didn't eat meat other than fish. A strong believer in Eastern medicine, he sought to treat his own cancer through alternative approaches and specialized diets before reluctantly seeking his first surgery for a cancerous tumor in 2004.

9. His fortune
As the CEO of the world's most valuable brand, Jobs pulled in a comically low annual salary of just $1. While the gesture isn't unheard of in the corporate world — Google's Larry Page, Sergey Brin, and Eric Schmidt all pocketed the same 100 penny salary annually — Jobs has kept his salary at $1 since 1997, the year he became Apple's lead executive. Of his salary, Jobs joked in 2007: "I get 50 cents a year for showing up, and the other 50 cents is based on my performance."

In early 2011, Jobs owned 5.5 million shares of Apple. After his death, Apple shares were valued at $377.64 — a roughly 43-fold growth in valuation over the last 10 years that shows no signs of slowing down.

He may only have taken in a single dollar per year, but Jobs leaves behind a vast fortune. The largest chunk of that wealth is the roughly $7 billion from the sale of Pixar to Disney in 2006. In 2011, with an estimated net worth of $8.3 billion, he was the 110th richest person in the world, according to Forbes. If Jobs hadn't sold his shares upon leaving Apple in 1985 (before returning to the company in 1996), he would be the world's fifth richest individual.
9 things you didn’t know about the life of Steve Jobs
By Taylor Hatmaker, Tecca | Today in Tech - 5 hrs ago

Wednesday, October 5, 2011

Steve Jobs Dead at 56


CUPERTINO, Calif. (AP) — Apple Inc. said the company's co-founder Steve Jobs died Wednesday. He was 56.  
"We are deeply saddened to announce that Steve Jobs passed away today," the company said in a brief statement.
"Steve's brilliance, passion and energy were the source of countless innovations that enrich and improve all of our lives. The world is immeasurably better because of Steve."

"Steve's brilliance, passion and energy were the source of countless innovations that enrich and improve all of our lives," Apple said in a statement. "The world is immeasurably better because of Steve."
His family, in a separate statement, said Mr. Jobs "died peacefully today surrounded by his family...We know many of you will mourn with us, and we ask that you respect our privacy during our time of grief."
During his more than three decade-long career, Mr. Jobs transformed Silicon Valley as he helped turn the once sleepy expanse of fruit orchards into the technology industry's innovation center. In addition to laying the groundwork for the modern high-tech industry alongside other pioneers like Microsoft Corp. co-founder Bill Gates and Oracle Corp. founder Larry Ellison, Mr. Jobs proved the appeal of well-designed intuitive products over the sheer power of technology itself and shifted the way consumers interact with technology in an increasingly digital world.
Unlike those men, however, the most productive chapter in Mr. Jobs' career occurred near the end of his life, when a nearly unbroken string of innovative and wildly successful products like the iPod, iPhone and iPad fundamentally changed the PC, electronics and digital media industries. The way he marketed and sold those products through savvy advertising campaigns and its retail stores, in the meanwhile, helped turn the company into a pop culture icon.
At the beginning of that phase, Mr. Jobs once described his philosophy as trying to make products that were at "the intersection of art and technology." In doing so, he turned Apple into the world's most valuable company.